I am Patricia Baronowski-Schneider, a highly accomplished and award-winning IR/PR/Marketing executive with 34+ years of experience in leading large-scale marketing projects, developing investor/public relations strategies, steering business development, workforce development, performing integrated marketing, and offering financial advisory within high-profile organizations. I am well-versed in formulating marketing strategies, creating calendar of events and campaigns, overseeing hedge funds, improving brand value, and establishing positive relations with key executives. I am an excellent collaborator with exceptional communication skills; instrumental in liaising with multiple clients and stakeholders. I am skilled at making investment and financial planning decisions, positively impacting the company’s growth.
Creative Marketing Director with expertise across email campaigns, public relations, social media and event planning. Successfully managed united teams to achieve aggressive goals and produce results. Keen insight into digital marketing campaigns, planning and public relations. Enthusiastic Public Relations experience with 34-year record of shaping public opinion of any Company I work for through creative use of press releases, printed materials and online resources. Friendly approach to media personnel and social influencers built strong relationships that kept company front and center of many news cycles. Excellent written and verbal communication skills. Talents in planning, budgeting and forecasting. Reliable Finance Manager focused on KPI oversight and mentoring employees in data processes. Well versed in all aspects of investor relations.
More about me:
- Visionary Leader with exceptional ability in leading top-performing teams for transforming companies into high-profile organizations by utilizing strategic vision, impeccable leadership, and consultancy skills.
- Expert at developing a powerful solution and verifying acceptance of that particular solution by critical audiences.
- Adept at creating and implementing cutting-edge marketing strategies that capture cost-effective opportunities, promote brand value, streamline business operations, and generate substantial revenue.
Skill-set
Investor Relations Strategies (IR) |
BOD & Executive Presentations |
Social Media Marketing |
Data Entry |
Marketing Operations |
Peer Analysis |
Brand Development |
Flexible and Adaptable |
Financial Advisory |
Project Management |
Regulatory Compliance |
Cultural Awareness |
New Business Development |
Investor Conference Planning |
Cross-functional Liaison |
Industry Analysis Experience |
Strategic Planning & Analysis |
Public Relations (PR) |
Conflict Resolution |
Google Workspace |
Communications support |
Marketing and sales |
Marketing Activation |
Attention to Detail |
PR strategy development |
Analytics and SEO |
Communications Management |
Self-Motivated |
Campaign development |
Product Marketing |
Market Analysis |
Training and Development |
Search Engine Optimization |
Marketing Analytics |
Strategic Planning |
Interpersonal Communication |
Lead Development |
Campaign Management |
Database Management |
Dependable and Responsible |
Media Relations |
Competitive Analysis |
Sales |
Time Management |
Budgeting |
Marketing and Advertising |
Innovation |
Communication Planning |
Cost Management |
Branding |
Product Promotions |
Business Administration |
Communications |
Market Understanding |
Market Planning and Execution |
Social Media Coordination |
Digital Marketing |
Staff Management |
Scheduling |
Fact Checking |
Excellent Communication |
Teamwork & Collaboration |
Organization & Time Management |
Trade Show Representation |
Written Communication |
English/Spanish |
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PROFESSIONAL EXPERIENCE
Pristine Advisers Marketing Director New York, USA | 2010 – Present
- Spearhead all marketing and investor relations operations within Pristine Advisers while functioning as Marketing Director
- Support clients to decrease discounts and defend against activist shareholders
- Champion efforts in maximizing share price, nurturing positive relationships with current and potential investors, featuring in top-tier financial publications, appearing on financial television and radio, and assisting clients in diverse ways for positioning to media
- Marketing Activation: execution of campaigns, events and client experiences to generate awareness of their brands and Business.
- Directed team in organizing annual Investment Strategies Conference in New York every year that boasts elite audience of investors, analysts, brokers, and media with 350+ live attendees and 800+ on live web/videocast yearly
- Established positive relations in all areas of financial industry comprising global media, institutional shareholders, individual investors, high net worth investors, angel investors, analysts, and brokers
- Offered guidance and complete solutions to companies of all shapes and sizes in enhancing awareness and amplifying shareholder value in collaboration with team
- Ensured steadiness in company’s messages delivered via communication with investment community and media and sustained good rapport in social media and financial arenas
- Working on the agency side has allowed me to work with clients all around the globe in such a wide variety or niches such as Technology, Restaurants and Food establishments, AgTech, Entertainment, Travel, Pets, Gamers, Finance, Healthcare, Jewelry, LGBTQ, Health & Wellness, Beauty, Fitness, Individuals, Corporations, Sports, Arts, Authors, Doctors, Closed-End Funds, Real Estate, Exchange Traded Funds, Business Development Companies, MLPs, …..just to name a few
The Altman Group Managing Director IR/PR/Marketing New York, USA | 2004 – 2010
- Spearhead all marketing and investor relations operations within The Altman Group for 12 clients globally
- Developed clear, compelling stories for each client
- Ensured (developed and maintained) effective websites for clients
- Ensured all customers, shareholders, industry professionals had thorough understanding of clients and ensured each client understood investor perceptions
- Created schedules for clients, including roadshows, analyst days, Annual General Meetings, media interviews, Conference and event participation/attendance
- Conducted webinars, podcasts, conference calls, etc
- Script-writing for senior management
- Maintained energy and enthusiasm in fast-paced environment
- Drove operational improvements which resulted in savings and improved profit margins
- Identified issues, analyzed information and provided solutions to problems
Citigate Dewe Rogerson Director IR/PR/Marketing New York, USA | 1988 – 2004
Spearhead all marketing and investor relations operations within Citigate Dewe Rogerson for 10 clients globally
- Established and communicated editorial and brand guidelines to communicators at Citigate Dewe Rogerson.
- Spearhead all marketing and investor relations operations for 10 clients globally
- Worked with Clients around the world, including Businesses in the following categories: Financial Companies, Agriculture, Entertainment, Jewelry, Technology, Restaurants, Authors, Paper and Pulp, Basic Metal, Chemical Industry, Construction, Education, Food; Drink; Tobacco and Education.
- Communicated with media weekly to build relationships and optimize press coverage
- Developed brand media relations strategies that bolstered community awareness and knowledge
- Coordinated press releases and handled press inquiries for Citigate Dewe Rogerson
- Produced and distributed internal and external communications
- Reported on press coverage recaps to determine areas for improvement
- Wrote engaging and successful press releases to control information and public opinion
- Drafted speeches for company executives and advised on media talking points
- Developed and promoted corporate brand, images and identity to media and public
- Cultivated strong corporate image and identity with clear branding
- Managed editorial calendars and rescheduled PR events and meetings
- Oversaw social media presence and aligned posts to include branding and trending ideas
- Fostered positive relationships with key business journalists in national and trade publications
- Prepared RFP and RFQ responses for new business pitches and presentations
- Built and strengthened industry partnerships to improve product placements, amplify coverage and maximize effectiveness of marketing strategies
- Taught in-house employees strategies for successful internal and external communications
- Reviewed marketing materials and documents for brand accuracy and trending design
ADDITIONAL EXPERIENCE
- Media / Public Relations, Skydive Long Island
- Investor/Public Relations, Capital Bridge
- IR/PR/Marketing Professional, Handy & Harman
EDUCATION
- Master Of Business Administration (MBA), State University of New York Empire State College
- Business, Management, Marketing, and Related Support Services. (4.0 GPA)
- Google Creative Campus, Google Ad Search Certification
- Google Creative Campus, Google Ads Measurement Certification
- Hubspot Academy, Contextual Marketing Certified
- Hubspot Academy, Social Media Marketing Certification
- American Training Center, Cryptocurrency Certification
CLIENT/PROFESSIONAL ACCOLADES
- “Patricia Baronowski-Schneider is an incredibly strong leader who has full command on her commitment to customers and the value she is providing to them. I recently became client of Patricia and feel very strong about her organization as well as her strength of character. Business is all about trust and Patricia builds that confidence quickly. I would recommend her services to people seeking high growth opportunities in their respective industries.” Tariq Ali Asghar Tariq, Fintech Leader, Blockchain, IOT, Angel Investor, Advisor Family Offices, ETFs, Author & Speaker
- “Patricia is utterly fantastic to work with on all types of special events including conferences, webinars, and seminars. She is terrific in all aspects of program, support, attendance recruiting, logistics, and also is a superb moderator. Her communications skills are nonpareil. She gets the message across in a professional and memorable manner. Her follow-up is equally assiduous and impressive. I also have seen evidence that she is a thoughtful and effective image consultant. In short, Patricia is simply aces!” Herbert Blank – Global Finesse & Senior Quant and Blogger at ValuEngine.
- “We should talk about Patty’s aggressive mind for business, she is by far one of the most intense individuals I have had the pleasure of working with. She is always on point and grasping for the Brass Ring, which she achieves for her client’s time and time again. Her keen sense for keeping up to date in the latest business trends keeps your confidence in her at very high levels. Her easy-going personality seals the deal, making Patty and ‘Pristine Advisors’ a must for every business plan.” Rob Frein, President at Frein Lazzara, ltd.
- “I have known Patricia for many years at The Altman Group – initially during my tenure at the New York Stock Exchange, where she was a vital link between the NYSE and many of the key financial companies that were members of the Exchange. Later, when I associated myself with Cohen & Steers Funds, we utilized her company to assist us in many important activities. I highly recommend her for any high-level position in a financial oriented firm that demands complete professionalism and high integrity.” Ed Ward, Director at Cohen & Steers, Former BOD of NYSE.
- “Patricia Baronowski-Schneider is a top-notch IR/PR Service Provider. She is exceptionally well-versed in the closed-end fund space and is truly an innovative thinker. Her unique skills in reaching out to shareholders on behalf of her clients, as well as the media and the investment community as a whole are what sets her apart from her peers. She is energetic, goal oriented and works hard for every client she’s ever had. Her relationships with the key players in the industry is amazing and her reputation for giving her clients 150% is stellar. Any firm would be lucky to have her behind them”. Warren Antler, The Altman Group.
- “Thank you Patricia for your excellent work with outstanding understanding of the PR world. Having such an experienced and dynamic team on our side to take care of every public related issue and organize all of our conferences is priceless, but Patricia can do it for such an affordable budget with 100% success. Always open to new ideas and building up positive media coverage that lead to company growth an expansion. We couldn’t have asked for a better professional to work with us.” Baring Asset Management
- “Our Company has been in the hands of Patricia since the beginning, hence the growth of our firm is a vision of hers. The consistency and up to date knowledge she has, has provided us with excellent results. She is always looking forward to meeting our company needs and addressing them properly with successful results in the end. It is impressive to see how creative she is and her ideas are very well organized and precise. Overall, it is always a great pleasure working with her and climbing the success ladder together.” The Energy Kitchen.
- “It is always a pleasure working with Patricia Baronowski-Schneider because of her professionalism, efficiency and dedication. She can steer your business in the right direction of success. She is very organized and eager to do the tasks in question with 100% success. The fact that she is doing IR and PR as well as marketing is saving money and time. To work with the same people on both fields is a smart move considering the connection between good marketing and PR services.” Man Sang Holdings
- “Patricia brings tremendous value and experience to the table when she helps shareholders and prospective shareholders gain a better understanding of a Fund’s competitive value. She also helps boards and fund managers understand the impact of their decisions which can help avoid costly PR situations that have plagues some funds in our industry.” John Cole Scott, Closed End Fund Advisors
PROFESSIONAL DEVELOPMENT
Google Creative Campus, Google Ad Search Certification | Google Creative Campus, Google Ads Measurement Certification | Hubspot Academy, Contextual Marketing Certified | Hubspot Academy, Social Media Marketing Certification | American Training Center, Cryptocurrency Certification | SMS Marketing Certification 2022 | Digital Marketing – Certificate Of Marketing Excellence – 2021 | Marketing: Building & Strategies – 2020 | Crisis Communication Management – 2019 | Digital Marketing 2019 | SEO And Keyword Optimization 2018 | Digital Marketing 360 2018 | Email Marketing Specialist – 2019 | Mobile Marketing Practitioner 2015 | Content Marketing Specialist – 2015 | Trading Puts/Calls – 2010 | Trading Options – 2010 | Cambridge WHO’S WHO Recognition 2010 | Stock Trading / Chart Reading 2010 | Certified Social Media Strategist – 2009 | Day Trading / Long-Term Trading 2009 | AMA 5-DAY MBA 2008 | Regulations 101 | NYU – Investor Relations 2007 | Finance For Non-Financial Managers 2007 | Fixed Income Securities – Sep 2007 | Fixed Income Securities – May 2007 | Chamber of Commerce, License SBN0000104 | Certified Social Media Strategist |
PROFESSIONAL MEMBERSHIP & AFFILIATIONS
Member, Farmingdale Chamber of Commerce
NIRI (National Investor Relations Institute)
ICI (Investment Company Institute)
Patricia Baronowski-Schneider Qualifications and Experience
https://vimeo.com/pristineadvisers
https://www.youtube.com/user/PristineAdvisers/videos
. https://www.linkedin.com/in/patriciabaronowski/
https://www.instagram.com/pattybaronowski/
. https://medium.com/me/stories/public